Aggressive Marketing

Aggressive Marketing

unk food producers are very aggressive marketers.

Their tactics can get unethical at times and they sometimes try to market very unhealthy products as healthy foods.

These companies also make misleading claims. What’s worse, they target their marketing specifically towards children.

In today’s world, children are becoming obese, diabetic and addicted to junk foods long before they’re old enough to make informed decisions about these things.

Food producers spend a lot of money marketing junk food, sometimes specifically targeting children, who don’t have the knowledge and experience to realize they are being misled.

5. Insulin
Insulin is a very important hormone that regulates energy storage, among other things.

One of its functions is to tell fat cells to store fat and to hold on to the fat they already carry.

The Western diet promotes insulin resistance in many overweight and obese individuals. This elevates insulin levels all over the body, causing energy to get stored in fat cells instead of being available for use (5Trusted Source).

While insulin’s role in obesity is controversial, several studies suggest that high insulin levels have a causal role in the development of obesity (6Trusted Source).

One of the best ways to lower your insulin is to cut back on simple or refined carbohydrates while increasing fiber intake (7Trusted Source).

This usually leads to an automatic reduction in calorie intake and effortless weight loss — no calorie counting or portion control needed (8Trusted Source, 9Trusted Source).

High insulin levels and insulin resistance are linked to the development of obesity. To lower insulin levels, reduce your intake of refined carbs and eat more fiber.
6. Certain Medications
Many pharmaceutical drugs can cause weight gain as a side effect (10Trusted Source).

For example, antidepressants have been linked to modest weight gain over time (11Trusted Source).

Other examples include diabetes medication and antipsychotics (12Trusted Source, 13Trusted Source).

These drugs don’t decrease your willpower. They alter the function of your body and brain, reducing metabolic rate or increasing appetite (14Trusted Source, 15Trusted Source).

Some medications may promote weight gain by reducing the number of calories burned or increasing appetite.
7. Leptin Resistance
Leptin is another hormone that plays an important role in obesity.

It is produced by fat cells and its blood levels increase with higher fat mass. For this reason, leptin levels are especially high in people with obesity.

In healthy people, high leptin levels are linked to reduced appetite. When working properly, it should tell your brain how high your fat stores are.

The problem is that leptin isn’t working as it should in many obese people, because for some reason it cannot cross the blood-brain barrier (16Trusted Source).

This condition is called leptin resistance and is believed to be a leading factor in the pathogenesis of obesity.

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